Privacy Policy

Commitment to Privacy

At Dance Threads, we value our customers and respect their privacy. We collect customer information in an effort to improve the shopping experience and communicate about our products, services and promotions. We do not sell or rent personal information to third parties. However, as described in this policy, we do share customer information with third parties that provide services on our behalf (such as serving relevant online ads) or with whom we have collaborated to offer a particular product or service (such as mailing our catalogs), as well as with database cooperatives, as described below.

What Kind of Information We Collect

We receive information such as name, email address, mailing address, phone number and payment details when customers place an order, join our mailing list, register with us or participate in a contest, promotion or survey, on our website or through our social media platforms. We also maintain a record of product interests and purchases made online or in our catalog.

We may also acquire customer names, email addresses and mailing addresses for select mailings from third parties.

Some of the information we collect is stored in our systems, but much of the information is collected and aggregated aside from personal data, for the overall improvement of the site.

It is important to note that, per our agreements with our credit card processors, we cannot and do not store credit card and payment information.

How We Use the Information We Collect

To serve our customers better, we add the information supplied to us to our customer database and mailing list. From time to time, we send periodic mailings or emails about new products and services, discounts, special promotions or upcoming events. Customers may contact us via email, phone, fax or mail if they do not want to receive such emails or mailings from us. Customers may unsubscribe from our email list by clicking unsubscribe at the bottom of the email received. We only use personal telephone numbers to contact customers regarding orders placed with Dance Threads or any other customer-related business issue.

We may combine information provided with demographic information that is publicly available to enhance and personalize our communication by email or postal mail about our products, services, and promotions that may be of interest to customers.

Credit Card Safety

To protect the safety of customer credit card information, we use VeriSign SSL Certificates with 256-bit encryption, the strongest SSL protection available anywhere. Widely recognized as a symbol of trust on the Internet, VeriSign SSL is assurance that every site visitor receives the strongest available encryption, without exception. Once customers enter the checkout page, their computers will begin communication in full encryption mode. The "http" in the web address/URL will be replaced by "https" to indicate secure mode. We cannot and do not store credit card information. The information is shared only with the payment processors and fraud protection services that directly service the transactions.

Automated Information Collection

We receive and store certain types of information when customers interact with our site, emails and online advertisements. This information helps us keep our site working properly and allows us to know if our marketing programs are effective.

Examples of this data include:

  • We collect information such as internet protocol address, device operating system, browser type and referring websites. This information is used in aggregate to monitor and improve shopping experiences on our site.
  • “Cookies”, text files placed in the browser of a computer, tablet or smartphone, are used to recognize customers when shopping and returning to our site. We use cookies to understand site usage and to improve the content and offerings on our sites. For example, we may use cookies to personalize the customer experience at our online store, to remind shoppers of products left in shopping carts,to expedite logins on our site or to serve relevant online ads. Customers may turn cookies off in their browsers, but to get full advantage of the shopping experience at Dance Threads, it is better to leave them turned on.
  • We use web beacons (also called pixel tags or clear gifs) to tell us when pages are viewed, emails are opened or if customers are interacting with the banners on our sites.

Children's Privacy

Consistent with the Children's Online Privacy Protection Act of 1998, we never knowingly request personally identifiable information from anyone under the age of 13 without prior verifiable parental consent. If we become aware that a subscriber is under the age of 13 and has signed up without prior verifiable parental consent we will remove his or her personally identifiable information from our files. We welcome parents to contact us via phone or email to remove information about their children if they believe we have unknowingly collected such information.

Sharing Information with Third Parties

We contract with third parties to assist us in maintaining and managing customer information to fulfill promotions and to communicate with our customers. We do not authorize any of those third parties to make any other use of this information.

Dance Threads partners with other third party service providers who help serve ads based on browsing history with us. We do not share personal information with them. The ads are served based on browser cookies, as described above. To opt-out of these advertisements, please click on the ad as indicated. If a customer deletes cookies, uses another computer or device or changes browsers, it will be necessary to repeat the opt-out process. We use multiple ad partners, so it may be necessary to opt-out of multiple advertising programs. If cookies are disabled while browsing our sites, the advertisements will not be served. However, customers may not be able to take advantage of certain site features.

Dance Threads participates in cooperative database services. These services help us to identify shoppers who may be interested in receiving our printed catalogs. Names, mailing addresses, emails and associated transactional information are aggregated and shared between participating parties in the cooperative database services, but no credit card information or highly sensitive information is provided to the cooperative.

Removal from Email, Phone, Postal Mail and Database Cooperative Lists

We want to communicate with customers who want to hear from us. If customers prefer not to receive information from us, either through email, postal mail or by phone, or if it is preferred that we not share information with our database cooperative partners, please let us know by sending us an email or calling us at +1-888-677-0727

Contact Information

We are here to help our customers. Please feel free to contact us using one of these methods:


Phone Ordering and General Questions +1-888-677-0727 M–F 8:30 a.m. – 6:30 p.m. Pacific Standard Time

Postal Mail

Dance Threads

11405 Firestone Blvd Ste E
Norwalk, CA 90650